Dress Made of Human Hair
At the 2025 Cannes Film Festival, Indian actress and entrepreneur Parul Gulati captivated audiences with a unique strapless dress made entirely of braided black human hair. Designed by stylists Mohit Rai and Riddhi Bansal, the dress featured a sultry neckline and an asymmetrical hem, with braids sculpted into a snug bodycon shape and flowing fringes. The ensemble was created by 12 artisans over a month, showcasing a blend of fashion innovation and personal branding. (Indiatimes)
An Ode to Nish Hair (Dress Made of Human Hair)
Gulati, the founder of the hair extension brand Nish Hair, described the dress as an homage to her business, which specializes in human hair toppers and wigs. She complemented the look with minimal makeup, a neat hair bun, and shimmering earrings, allowing the dress to be the focal point of her appearance.
Public Reaction: A Mix of Admiration and Critique
The internet buzzed with mixed reactions to Gulati’s unconventional outfit. While some praised the design’s creativity and boldness, others criticized it as messy or overly promotional. Comments ranged from admiration for the innovative approach to questions about the boundaries of fashion marketing at high-profile events like Cannes.
The Broader Context: Fashion as Identity and Branding
Gulati’s choice to wear a dress made of human hair at Cannes reflects a growing trend where fashion serves as a medium for personal identity and brand storytelling. By integrating elements of her business into her red carpet appearance, she not only showcased her entrepreneurial spirit but also sparked conversations about the evolving nature of fashion and branding.
Behind the Scenes: Crafting the Hair Dress
The creation of the human hair dress was a meticulous process involving:
- Artisan Team: 12 skilled artisans.
- Timeframe: Over one month of detailed craftsmanship. (Indiatimes)
- Materials: 100% human hair, reflecting the products offered by Nish Hair.
- Design Elements: Braided hair sculpted into a bodycon silhouette with flowing fringes, showcasing both fashion innovation and brand identity.
Parul Gulati: Actress and Entrepreneur
Beyond her acting career, Parul Gulati has established herself as a successful entrepreneur (Elle India)
- Founder of Nish Hair: A brand specializing in human hair extensions, toppers, and wigs.
- Shark Tank India: Secured investment and mentorship from Amit Jain, aiding in the brand’s growth. (The Times of India)
- Advocate for Authenticity: Emphasizes real storytelling in both her acting and business ventures.(Elle India)
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